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This research aims to evaluate the creative potential of the city of Palmas, capital of the state of Tocantins, through the management of culture in the municipality. To this end, a bibliographical and documentary investigation was carried out into the Creative Economy, bringing the theoretical framework closer to the reality of the capital of Tocantins. The data analyzed reveals that promoting the improvement of individuals' living conditions through the use of intangible assets, especially the cultural variable, is a development strategy that transcends the theoretical field and allows us to…mehr

Produktbeschreibung
This research aims to evaluate the creative potential of the city of Palmas, capital of the state of Tocantins, through the management of culture in the municipality. To this end, a bibliographical and documentary investigation was carried out into the Creative Economy, bringing the theoretical framework closer to the reality of the capital of Tocantins. The data analyzed reveals that promoting the improvement of individuals' living conditions through the use of intangible assets, especially the cultural variable, is a development strategy that transcends the theoretical field and allows us to identify a direct relationship between the adoption of public policies linked to the Creative Economy and the improvement of the population's living conditions.
Autorenporträt
L'auteur est titulaire d'une maîtrise en développement régional de l'Université fédérale du Tocantins (UFT), d'une spécialisation en droit administratif de l'Université Cândido Mendes (UCAM), d'un diplôme en gestion d'entreprise (CEFET-PI) et d'un diplôme en droit (UFT). Il est analyste de la planification à l'IBGE et chargé de cours de premier et de deuxième cycle à l'ITOP College.