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The research focuses on investigations and conclusions on the factors affecting the expansion of e-commerce in Northeast Ethiopia, particularly with regard to the country's largest telecommunications operator: Ethio Telecom on its e-commerce platform called Telebirr. The author has been studying it extensively for about a year, using scientific methods of collecting data on site. He also analyzed the data using SPSS Version 23 to check reliability. The study's conclusions were also supported by the regression and correlation algorithms. It also comes with a summary, conclusion and excellent recommendation.