Advances in Kaiyu Studies (eBook, PDF)

From Shop-Around Movements Through Behavioral Marketing to Town Equity Research
Redaktion: Saito, Saburo; Yamashiro, Kosuke

• Format: PDF

Produktbeschreibung

Defines Kaiyu as consumers' simultaneous choices about destination, purpose, and consumption and reveals relationships among spatial shop-around movements and money flows

Provides a unified framework to evaluate various urban policies from hard to soft by consumer shop-around behaviors

Presents many empirical facts to reveal how specific facilities and functions contribute to the value of the whole town from Kaiyu surveys

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Produktdetails

• Verlag: Springer Nature Singapore
• Seitenzahl: 467
• Erscheinungstermin: 30. Januar 2019
• Englisch
• ISBN-13: 9789811317392
• Artikelnr.: 56792281

Autorenporträt

Saburo Saito, Fukuoka University Kosuke Yamashiro, Fukuoka University

Inhaltsangabe

Chapter 1. Introduction: Some meta-theoretic consideration of consumer shop-around studies.- Part I Policy evaluation from Kaiyu movements.- Chapter 2. How did the large scale city center retail redevelopment change consumer shop-around behaviors: A case of city center of Fukuoka city, Japan.- Chapter 3. Evaluating municipal tourism policy from how visitors walk around historical heritage area.- Chapter 4. How did the extension of underground shopping mall change Kaiyu.- Part II Some characteristics of Kaiyu.- Chapter 5. On the occurrence order of purposes on the way of shop-around.- Chapter 6. The staying time for shopping at city center retail environment.- Chapter 7. The factors determining staying time in city center.- Chapter 8. Little's formula and parking behavior.- Part III Economic effects by accelerating Kaiyu.- Chapter 9. The economic effects of city center 1 dollar circular bus.- Chapter 10. The value of time for shopping.- Chapter 11. The economic impacts of city center coffee shops.- Part IV Economic effects by increasing visitors.- Chapter 12. The economic impacts of opening new subway line.- Chapter 13. Did an introduction of new subway line increase the frequency of visits to city center?.- Chapter 14. To what extent did the woodwork festival attract people?.- Chapter 15. How did the effects of festival held on main street spread over other districts within a city center.- Part V Kaiyu marketing and value of visit to city center.- Chapter 16. Did the grand renewal opening of department store enhance the visit value of customers?.- Chapter 17. A new entry of large variety shop increases value of city center?.- Part VI Emerging view of goal of town development.- Chapter 18. The concept of town equity and goal of town development.- Chapter 19. City center parking policy: a business model approach.- Part VII Information and consumer shop-around behaviors.- Chapter 20. Experimental study on consumer information processing behaviors in the middle ofshop-around.- Chapter 21. Consumer's visit value and shop category choice.- Part VIII Urban policy and consumer welfare.- Chapter 22. Travel demand function of Korean tourists to Kyushu.- Chapter 23. Econometric approach to estimate welfare change brought by a new subway line.- Chapter 24. Conclusion and further remarks on further research.