This multi-purpose text can be used as an introduction to predictive models and the overall modeling process, a practitioner's reference handbook, or as a text for advanced undergraduate or graduate level predictive modeling courses. To that end, each chapter contains problem sets to help solidify the covered concepts and uses data available in the book's R package.
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"There are a wide variety of books available on predictive analytics and data modeling around the web...we've carefully selected the following 10 books, based on relevance, popularity, online ratings, and their ability to add value to your business. 1. Applied Predictive Modeling." (Timothy King, Business Intelligence Solutions Review, solutions-review.com, June 2015)
"Applied Predictive Modeling aims to expose many of these techniques in a very readable and self-contained book. This is a very applied and hands-on book. It guides the reader through many examples that serve to illustrate main points, and it raises possible issues and considerations that are oftentimes overlooked or not sufficiently reflected upon. Highly recommended." (Bojan Tunguz, tunguzreview.com, June 2015)
"This monograph presents a very friendly practical course on prediction techniques for regression and classification models... It is a well-written book very useful to students and practitioners who need an immediate and helpful way to apply complex statistical techniques." (Stan Lipovetsky, Technometrics, Vol. 56 (3), August 2014)
"In my judgment, Applied Predictive Modeling by Max Kuhn and Kjell Johnson (Springer 2013) ought to be at the very top of the reading list ...They come across like coaches who really, really want you to be able to do this...Applied Predictive Modeling is a remarkable text...it is the succinct distillation of years of experience of two expert modelers..." (Joseph Rickert, blog.revolutionanalytics.com, June 2014)








