The present work focuses on two of these concepts: 'nation branding' and 'civilisation state' and traces the historical process of evolution in Indian nation building project. It analyses the evolving concept of 'civilisation state' and its association with the strong urge for autonomy along with the self-perception of national and cultural greatness shared by the Indian elite leading to a search for identity and recognition of the intra-regional and extra-regional linkages in terms of shared cultural and historical identity. It also looks into the process of continuity from independence to present times and to what extent this has influenced Indian elite thinking and conceptualisation of India's status in global affairs.
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