Special issue on Retailing, Operations, and Supply Chain Management in the Luxury Sector (eBook, PDF)

• Format: PDF

Produktbeschreibung

Brand social power in luxury retail: Manifestations of brand dominance over clients in the store, Cashmere: a lux-story supply chain told by retailers to build a competitive sustainable advantage, Comparing online and in-store shopping behaviour towards luxury goods, Corporate Social Responsibility in Luxury Manufacturer Supply Chains: An exploratory investigation of a Scottish cashmere garment manufacturer, Dynamic capabilities for fashion-luxury supply chain innovation, Editorial, Legitimate vs. Illegitimate: The Luxury Supply Chain and its Doppelganger, Luxury web atmospherics: An examination of homepage design, Murakami on the bag : Louis Vuitton's decommoditization strategy, Segmenting Luxe-Bargain shoppers using a fuzzy clustering method, Supply chain implications for one-off luxury products: cases from the yacht industry, The Nature of Luxury: a consumer perspective

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Produktdetails

• Verlag: Emerald Group Publishing Limited
• Seitenzahl: 212
• Erscheinungstermin: 29. Oktober 2013
• Englisch
• ISBN-13: 9781783506620
• Artikelnr.: 53003869