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  • Format: ePub

Consider the striking case of IBM, Microsoft, and Intel: in some markets, deadly antagonists; in others, suppliers of vital importance to one another; in still others, contestants in separate games. It's everywhere: from heavy manufacturing to health care and media, huge interconnected webs extend across product, market, and even industry boundaries. In this truly epochal work of business strategy, James Moore-a top-seeded consultant whose client list includes Asea Brown Boveri, AT&T, Hewlett-Packard, Motorola, and Sony-introduces biological ecology as a metaphor for strategic thinking about…mehr

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Produktbeschreibung
Consider the striking case of IBM, Microsoft, and Intel: in some markets, deadly antagonists; in others, suppliers of vital importance to one another; in still others, contestants in separate games. It's everywhere: from heavy manufacturing to health care and media, huge interconnected webs extend across product, market, and even industry boundaries. In this truly epochal work of business strategy, James Moore-a top-seeded consultant whose client list includes Asea Brown Boveri, AT&T, Hewlett-Packard, Motorola, and Sony-introduces biological ecology as a metaphor for strategic thinking about business coevolution and radically new cooperative/competitive relationships. He enables readers to position their own firms within interlocking business networks, to identify the development stage of their systems, and to pursue the strategy most likely to prevail and ultimately dominate the whole.


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Autorenporträt
James F. Moore is one of the world's foremost advisors on leadership and strategy. His clients have included AT&T, Hewlett-Packard, Royal Dutch Shell, ABB Asea Brown Boveri, and other distinguished companies. His Harvard Business Review article, "Predators and Prey: A New Ecology of Competition," won the prestigious McKinsey Award for best article of 1993.

Currently a visiting member of the faculty at the University of Virginia Darden Graduate School of Business, he is educated in both strategy and psychology. He earned his doctorate from Harvard in Human Development and conducted research on strategy, organizations, and technology at Stanford and Harvard Business Schools.