Judith Sherven, Jim Sniechowski

The Heart of Marketing (eBook, ePUB)

Love Your Customers and They Will Love You Back

• Format: ePub

Produktbeschreibung

"This book will radically boost your sales. Feeling good about yourself afterwards will just be a nice side effect" (Mark Joyner, author of The Irresistible Offer). This book is about marketing. But more important, this is a book about you, the soft sell marketer-and your desire to market and sell your products and services, online or off, without compromising your personal or professional values. In short, it's about putting your heart into marketing. Based on the principle that selling is spiritual service, this book validates the power of heart-to-heart connections that lead to emotional authenticity and marketing believability, taking sales beyond mere commercial transactions into long-term customer relationships. For those who want to focus on integrity, avoid deceptive or hard-sell tactics, and maintain a balance between commerce and conscience, it will inspire the imagination-setting the foundation for you to understand and profit from the practice of soft sell marketing.

Produktdetails

• Verlag: Morgan James Publishing
• Seitenzahl: 215
• Erscheinungstermin: 1. Oktober 2018
• Englisch
• ISBN-13: 9781600377860
• Artikelnr.: 38436156

Autorenporträt

Judith Sherven, Ph.D. and James Sniechowski, Ph.D. are best known for their work in the study and understanding of differences in relationships. Judith is a clinical psychologist and Jim is the founder of the Menswork Center in Santa Monica, California. They have appeared on over 250 television and radio shows as guest experts and provide relationship training nationally and internationally for both couples and singles.Judith Sherven, PhD and Jim Sniechowski, PhD are a husband and wife psychology team and the best selling authors of 5 books. They've been marketing online for little more than three years and are best known for producing the only Internet marketing conference for the soft sell community which they call ""Bridging Heart and Marketing"" (http://www.bridgingheartandmarketing.com ). They also provide their popular course, Soft Topic Copywriting Secrets (http://www.softtopiccopywritingsecrets.com ). And with their partner Tom Justin they've developed the only course for the true entry level Internet marketer - First Step Internet Marketing (http://www.firststepinternetmarketing.com ). As guest experts they've been on over 1500 television and radio shows including Oprah, The View, 48 Hours, CNN, Canada AM, and The Daily Buzz.