Vijay Govindarajan, Chris Trimble

The Other Side of Innovation (eBook, ePUB)

Solving the Execution Challenge

• Format: ePub

Produktbeschreibung

In their first book, Ten Rules for Strategic Innovators, the authors provided a better model for executing disruptive innovation. They laid out a three-part plan for launching high-risk/high-reward innovation efforts: (1) borrow assets from the existing firms, (2) unlearn and unload certain processes and systems that do not serve the new entity, and (3) learn and build all new capabilities and skills. In their study of the Ten Rules in action, Govindarajan and Trimble observed many other kinds of innovation that were less risky but still critical to the company's ongoing success. In case after case, senior executives expected leaders of innovation initiatives to grapple with forces of resistence, namely incentives to keep doing what the company has always done--rather than develop new competence and knowledge. But where to begin? In this book, the authors argue that the most successful everyday innovators break down the process into six manageable steps: 1. Divide the labor 2. Assemble the dedicated team 3. Manage the partnership 4. Formalize the experiment 5. Break down the hypothesis 6. Seek the truth. The Other Side of Innovation codifies this staged approach in a variety of contexts. It delivers a proven step-by-step guide to executing (launching, managing, and measuring) more modest but necessary innovations within large firms without disrupting their bread-and-butter business.

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Produktdetails

• Verlag: Harvard Business Review Press
• Seitenzahl: 240
• Erscheinungstermin: 2. September 2010
• Englisch
• ISBN-13: 9781422162309
• Artikelnr.: 49621167

Autorenporträt

Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business and the Founding Director of the Center for Global Leadership at the Tuck School of Business at Dartmouth College, and the 2008 Professor-in-Residence and Chief Innovation Consultant for General Electric. Chris Trimble, a well-known innovation speaker and consultant, is also on the faculty at Tuck.

Inhaltsangabe

Introduction: How to Make Innovation Happen
Part 1: Organize Build the Team
1: Divide the Labor
2: Build the Dedicated Team
3: Manage the Partnership
Part 2: Plan Run a Disciplined Experiment
4: Formalize the Experiment
5: Break Down the Hypothesis
6: Seek the Truth
Conclusion: Moving on, Moving Up

Rezensionen

?The Other Side of Innovation is packed with clear recommendations about how to put its findings into practice?" - Research Technology Management

?How do companies generate new ideas? And how do they turn those ideas into products? Hardly a week passes without someone publishing a book on the subject. Most are rubbish. But The Other Side of Innovation: Solving the Execution Challenge is rather good ? In their new book [the authors] address two subjects that are usually given short shrift: established companies rather than start-ups and the implementation of new ideas rather than their generation." ? The Economist

??a veritable how-to guide for CEOs and entrepreneurs." ? Inc. Magazine

?Excellent in-depth case studies?" ?well-written book" ?Summing Up: Recommended" - CHOICE Magazine

The Other Side of Innovation is packed with clear recommendations about how to put its findings into practice" - Research Technology Management

How do companies generate new ideas? And how do they turn those ideas into products? Hardly a week passes without someone publishing a book on the subject. Most are rubbish. But The Other Side of Innovation: Solving the Execution Challenge is rather good In their new book [the authors] address two subjects that are usually given short shrift: established companies rather than start-ups and the implementation of new ideas rather than their generation." The Economist

a veritable how-to guide for CEOs and entrepreneurs." Inc. Magazine

Excellent in-depth case studies" well-written book" Summing Up: Recommended" - CHOICE Magazine