This Is Not a Test is that playbook.
Jonathon Kendall strips away the myths of modern entrepreneurship and hands you a ruthless, step-by-step system for launching a real business-customers, revenue, and momentum included-in just 72 hours. Forget endless strategy sessions, bloated websites, or the illusion of "getting ready." In the AI age, speed is the new advantage, clarity is the new currency, and hesitation is the fastest way to lose.
Inside, you'll learn how to:
Turn raw ideas into live funnels in days, not months
Use AI to cut through execution bottlenecks and automate the busywork
Validate offers with real-world data instead of guesswork
Avoid the traps of overthinking, complexity, and "fake progress"
Build leverage-driven business models that scale without burning you out
This isn't theory. It's a system. If you follow it, by the end of the weekend you won't have a dream-you'll have a business.
The clock is ticking. This is not a test.
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