Creating Great Visitor Experiences: A Guide for Museum Professionals will help museums define their service, hire and train a dynamic frontline team, and spread a culture of service throughout their institution.
Creating Great Visitor Experiences: A Guide for Museum Professionals will help museums define their service, hire and train a dynamic frontline team, and spread a culture of service throughout their institution.
Colleen Higginbotham is the Deputy Director for Visitor Experience at the Chrysler Museum of Art in Norfolk, VA. She has over 25 years of customer service management experience and is passionate about creating individual experiences and matching the right service to the right visitor.
Inhaltsangabe
Foreword by Dr. Erik Neil, Director of the Chrysler Museum of Art Chapter 1: Focus on the Visitor Experience Chapter 2: Understanding Museum Visitors and the Impact of the Visitor Experience Chapter 3: Learning About Your Visitors Chapter 4: Visitor Mapping: Charting Visitor Routes Through Your Institution Chapter 5: Start with the Basics: Making the Museum Itself Welcoming Chapter 6: Articulating What Service Means to You Chapter 7: Determining the Structure of Your Front-Line Team Chapter 8: Merging Security and Service Chapter 9: Hiring Your Dream Team Chapter 10: Training to Develop a Dynamic Service Team Chapter 11: Building Strong Morale and a Professional Front-Line Team Chapter 12: Developing a Culture of Service Throughout the Museum About the Author
Foreword by Dr. Erik Neil, Director of the Chrysler Museum of Art Chapter 1: Focus on the Visitor Experience Chapter 2: Understanding Museum Visitors and the Impact of the Visitor Experience Chapter 3: Learning About Your Visitors Chapter 4: Visitor Mapping: Charting Visitor Routes Through Your Institution Chapter 5: Start with the Basics: Making the Museum Itself Welcoming Chapter 6: Articulating What Service Means to You Chapter 7: Determining the Structure of Your Front-Line Team Chapter 8: Merging Security and Service Chapter 9: Hiring Your Dream Team Chapter 10: Training to Develop a Dynamic Service Team Chapter 11: Building Strong Morale and a Professional Front-Line Team Chapter 12: Developing a Culture of Service Throughout the Museum About the Author
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