Dave Jamieson

Mint Condition

How Baseball Cards Became an American Obsession

• Broschiertes Buch

Produktbeschreibung

When award-winning journalist Dave Jamieson rediscovered his childhood baseball card collection he figured that now was the time to cash in on his "investments." But when he tried the card shops, they were nearly all gone, closed forever. eBay was no help, either. Baseball cards were selling for next to nothing. What had happened? In "Mint Condition," the first comprehensive history of this American icon, Jamieson finds the answers and much more. In the years after the Civil War, tobacco companies started slipping baseball cards into cigarette packs as collector's items, launching a massive advertising war. Before long, the cards were wagging the cigarettes. In the 1930s, baseball cards helped gum and candy makers survive the Great Depression, and kept children in touch with the game. After World War II, Topps Chewing Gum Inc. built itself into an American icon, hooking a generation of baby boomers on bubble gum and baseball cards. In the 1960s, royalties from cards helped to transform the players' union into one of the country's most powerful, dramatically altering the business of the game. And in the '80s and '90s, cards went through a spectacular bubble, becoming a billion-dollar-a-year industry before all but disappearing. Brimming with colorful characters, this is a rollicking, century-spanning, and extremely entertaining history.

Produktdetails

• Verlag: Grove Atlantic
• Seitenzahl: 288
• Erscheinungstermin: 12. April 2011
• Englisch
• Abmessung: 209mm x 143mm x 22mm
• Gewicht: 294g
• ISBN-13: 9780802145321
• ISBN-10: 0802145329
• Artikelnr.: 32305578

Autorenporträt

When award-winning journalist Dave Jamieson's parents sold his childhood home a few years ago, he rediscovered a prized boyhood possession: his baseball card collection. Now was the time to cash in on the "investments" of his youth. But all the card shops had closed, and cards were selling for next to nothing online. What had happened? In Mint Condition, his fascinating, eye-opening, endlessly entertaining book, Jamieson finds the answer by tracing the complete story of this beloved piece of American childhood. Picture cards had long been used for advertising, but after the Civil War, tobacco companies started slipping them into cigarette packs as collector's items. Before long, the cards were wagging the cigarettes. In the 1930s, cards helped gum and candy makers survive the Great Depression. In the 1960s, royalties from cards helped transform the baseball players association into one of the country's most powerful unions, dramatically altering the game. In the '80s and '90s, cards went through a spectacular bubble, becoming a billion-dollar-a-year industry before all but disappearing, surviving today as the rarified preserve of adult collectors. Mint Condition is charming, original history brimming with colorful characters, sure to delight baseball fans and collectors.