A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step-by-step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. An essential guide for C-suite executives of companies of all sizes.
A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step-by-step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. An essential guide for C-suite executives of companies of all sizes.
Tara Goodwin, a lifelong entrepreneur and founder of Goodwin Consulting and co-founder of Crisis Interception, Inc., brings more than three decades of experience to her consulting practice. She is considered an expert in crisis communications, media relations, digital media, crisis training, strategic events and effective content development and curation. She is a Vistage speaker and was named one of Boston's top 10 PR Specialists twice in three years by Women's Business Boston and one of the "Top PR Firms in Boston" by Expertise.com from 2018 to 2025.
Inhaltsangabe
1. Crisis 101: What Keeps Leaders Up at Night 2. Understanding the Crisis Cycle 3. The Crisis Hall of Shame: Those Who Got It Wrong, and What You Can Learn From Their Mistakes... 4. Fix the Problem! Crisis Patterns You Can't Ignore (One Bad Decision Leads to Another) 5. Prepare, Prepare, Prepare! Key Elements of a Crisis Plan 6. Identifying Your Risk Profile 7. Who's on YOUR Crisis Team? 8. Prioritizing Your Audience: Who Needs to Know, and in What Order? 9. Take Control Before Someone Else Does Chapter 10. The Art of the Holding Statement 11. To Respond or Not to Respond, and the Risks of Your Decision 12. How a Swift Response Can Save Hundreds, Thousands or Millions of Dollars 13. When Crisis Wins, Sometimes You Take the Hit... 14. Good, Bad, Ugly Analysis: Judging Your Crisis Performance 15. AI in Crisis: Is there a Place for this Technology? When and How to Use it... 16. Applying What You've Learned for YOUR company: The Crisis Readiness Mini-Workbook
1. Crisis 101: What Keeps Leaders Up at Night 2. Understanding the Crisis Cycle 3. The Crisis Hall of Shame: Those Who Got It Wrong, and What You Can Learn From Their Mistakes... 4. Fix the Problem! Crisis Patterns You Can't Ignore (One Bad Decision Leads to Another) 5. Prepare, Prepare, Prepare! Key Elements of a Crisis Plan 6. Identifying Your Risk Profile 7. Who's on YOUR Crisis Team? 8. Prioritizing Your Audience: Who Needs to Know, and in What Order? 9. Take Control Before Someone Else Does Chapter 10. The Art of the Holding Statement 11. To Respond or Not to Respond, and the Risks of Your Decision 12. How a Swift Response Can Save Hundreds, Thousands or Millions of Dollars 13. When Crisis Wins, Sometimes You Take the Hit... 14. Good, Bad, Ugly Analysis: Judging Your Crisis Performance 15. AI in Crisis: Is there a Place for this Technology? When and How to Use it... 16. Applying What You've Learned for YOUR company: The Crisis Readiness Mini-Workbook
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Internetauftritt der buecher.de internetstores GmbH
Geschäftsführung: Monica Sawhney | Roland Kölbl | Günter Hilger
Sitz der Gesellschaft: Batheyer Straße 115 - 117, 58099 Hagen
Postanschrift: Bürgermeister-Wegele-Str. 12, 86167 Augsburg
Amtsgericht Hagen HRB 13257
Steuernummer: 321/5800/1497
USt-IdNr: DE450055826
