Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.
Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.
Klaus Bruhn Jensen is a professor in the Department of Communication, University of Copenhagen, Denmark. His research centers on communication theory and empirical methodologies as they apply to digital media. Previous publications include Media Convergence (2010) and International Encyclopedia of Communication Theory and Philosophy (2016).
Inhaltsangabe
1. Introduction: The state of convergence in media and communication research PART I - HISTORY: SOURCES OF MEDIA AND COMMUNICATION RESEARCH 2. The humanistic sources of media and communication research 3. The social-scientific sources of media and communication research PART II - SYSTEMATICS: PROCESSES OF COMMUNICATION Media organizations 4. The production of entertainment media 5. News production Media texts 6. Analyzing news discourse 7 Mediated fiction Media users 8. Media effects: Quantitative traditions 9. Media reception: Qualitative traditions Media contexts 10. Communication in contexts: Beyond mass-interpersonal and online-offline divides 11. The cultural contexts of media and communication 12. History, communication, and media PART III - PRACTICE: SCIENTIFIC APPROACHES AND SOCIAL APPLICATIONS Empirical research designs 13. Quantitative approaches to media and communication research 14. The qualitative research process 15. Digital methods for media and communication research 16. The complementarity of qualitative and quantitative methodologies in media and communication research Multiple media, multiple methods 17. Personal media in everyday life: A baseline study 18. Media industries and audience research: An analytic dialogue on the value of engagement 19. Employing media-rich participatory action research to foster youth voice Communicating research 20. The social origins and uses of media and communication research References
1. Introduction: The state of convergence in media and communication research PART I - HISTORY: SOURCES OF MEDIA AND COMMUNICATION RESEARCH 2. The humanistic sources of media and communication research 3. The social-scientific sources of media and communication research PART II - SYSTEMATICS: PROCESSES OF COMMUNICATION Media organizations 4. The production of entertainment media 5. News production Media texts 6. Analyzing news discourse 7 Mediated fiction Media users 8. Media effects: Quantitative traditions 9. Media reception: Qualitative traditions Media contexts 10. Communication in contexts: Beyond mass-interpersonal and online-offline divides 11. The cultural contexts of media and communication 12. History, communication, and media PART III - PRACTICE: SCIENTIFIC APPROACHES AND SOCIAL APPLICATIONS Empirical research designs 13. Quantitative approaches to media and communication research 14. The qualitative research process 15. Digital methods for media and communication research 16. The complementarity of qualitative and quantitative methodologies in media and communication research Multiple media, multiple methods 17. Personal media in everyday life: A baseline study 18. Media industries and audience research: An analytic dialogue on the value of engagement 19. Employing media-rich participatory action research to foster youth voice Communicating research 20. The social origins and uses of media and communication research References
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