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Advertising Concept Book 3e: Think Now, Design Later - Barry, Pete
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The classic guide to creative ideas, strategies, and campaigns in advertising, now in a revised and updated third edition

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Produktbeschreibung
The classic guide to creative ideas, strategies, and campaigns in advertising, now in a revised and updated third edition
Autorenporträt
Pete Barry began his career as an art director in London. He works as a copywriter in New York and teaches Advertising Design at Syracuse University. His most recent awards include a Gold Clio and an AIGA, and he was winner of the Pentagon Memorial Competition.