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An affirmative action bake sale is a campus protest event used by student groups to illustrate criticism of affirmative action policies, especially as they relate to college and graduate school admissions. According to one bake sale student leader, the goal of the technique is to "bring the issue of affirmative action down to everyday terms." The bake sales offer to sell cookies at different prices depending on the customer's race and sex, imitating the racial and sexual preference practices of affirmative action. One idea of such bake sales is to demonstrate analogies between price…mehr

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An affirmative action bake sale is a campus protest event used by student groups to illustrate criticism of affirmative action policies, especially as they relate to college and graduate school admissions. According to one bake sale student leader, the goal of the technique is to "bring the issue of affirmative action down to everyday terms." The bake sales offer to sell cookies at different prices depending on the customer's race and sex, imitating the racial and sexual preference practices of affirmative action. One idea of such bake sales is to demonstrate analogies between price discrimination and affirmative action. A typical pricing structure charges $1.00 for White and Asian males, $.75 for White and Asian females, $.50 for Latino, Black, and Native American males and $.25 for Latino, Black, and Native American females. The bake sales' hosts do not support this kind of preferential treatment; rather, they argue that this preferential pricing is analogous to the preferential treatment created by affirmative action policies.