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AI-Powered Search: The Future of Search Engine Marketing is a groundbreaking exploration into the convergence of Artificial Intelligence (AI) and Search Engine Marketing (SEM). This book provides a comprehensive overview of how AI technologies are reshaping the landscape of digital marketing. Delving into the inner workings of AI-driven search algorithms, the book uncovers the transformative potential of AI in optimizing search engine ranking, enhancing ad targeting, and personalizing user experiences. From understanding the fundamentals of AI to practical strategies for leveraging AI in SEM…mehr

Produktbeschreibung
AI-Powered Search: The Future of Search Engine Marketing is a groundbreaking exploration into the convergence of Artificial Intelligence (AI) and Search Engine Marketing (SEM). This book provides a comprehensive overview of how AI technologies are reshaping the landscape of digital marketing. Delving into the inner workings of AI-driven search algorithms, the book uncovers the transformative potential of AI in optimizing search engine ranking, enhancing ad targeting, and personalizing user experiences. From understanding the fundamentals of AI to practical strategies for leveraging AI in SEM campaigns, readers will gain valuable insights into staying ahead of the curve in the dynamic world of digital marketing.
Autorenporträt
Mme Jyoti Kataria est actuellement professeur adjoint à l'École d'ingénierie et de technologie de l'Université K. R. Mangalam. Mme Kataria poursuit actuellement son doctorat dans le domaine de l'informatique et de l'ingénierie. Ses recherches portent sur l'apprentissage automatique, l'apprentissage profond et la vision par ordinateur.