This timely work delves into the intricacies of assertiveness and its profound impact on personal and business competitiveness, within the context of emerging and developing countries.
This timely work delves into the intricacies of assertiveness and its profound impact on personal and business competitiveness, within the context of emerging and developing countries.
Connie Atristain-Suárez is the Director of the Business Science PhD and a full-time professor and researcher at the Universidad Panamericana, Campus Mexico City. Susana Castaños-Cervantes is the Social Service Coordinator of the School of Psychology at Universidad Panamericana, Mexico City, Mexico. As a community clinical psychologist, she works closely with private and governmental institutions that serve vulnerable people.
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