Before the Idea - Ndayizeye, Noel F
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Most people believe that great startups begin with a brilliant idea. They assume that if they can just produce the right business concept, success will follow. But the reality is quite different. The truth is that startups do not succeed because of the idea alone-they succeed because of the foundation built before the idea even takes shape. In this book, we provide entrepreneurs with a proven strategy that successful companies have used over time. This framework is a mix of Timeless entrepreneurship, Design Thinking Principles, and Negotiation Techniques that we learned from Harvard Business School.…mehr

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Most people believe that great startups begin with a brilliant idea. They assume that if they can just produce the right business concept, success will follow. But the reality is quite different. The truth is that startups do not succeed because of the idea alone-they succeed because of the foundation built before the idea even takes shape. In this book, we provide entrepreneurs with a proven strategy that successful companies have used over time. This framework is a mix of Timeless entrepreneurship, Design Thinking Principles, and Negotiation Techniques that we learned from Harvard Business School.
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