BRAND LIKE A GIRL - Adams, Msdm Julie M
14,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 1-2 Wochen
payback
7 °P sammeln
  • Broschiertes Buch

Empowerment starts here. What if the secret to building a powerful, resonant brand lies in principles often overlooked in traditional marketing? Brand Like A Girl challenges the outdated, one-size-fits-all approaches to branding, introducing modern entrepreneurs and marketers to the power of empathy, collaboration, and diversity. This visionary book demonstrates how "feminine" values aren't just relevant-they're essential for connecting with today's consumers. Drawing from over 15 years of experience running a highly successful marketing agency, the author shares how these principles shaped…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
Empowerment starts here. What if the secret to building a powerful, resonant brand lies in principles often overlooked in traditional marketing? Brand Like A Girl challenges the outdated, one-size-fits-all approaches to branding, introducing modern entrepreneurs and marketers to the power of empathy, collaboration, and diversity. This visionary book demonstrates how "feminine" values aren't just relevant-they're essential for connecting with today's consumers. Drawing from over 15 years of experience running a highly successful marketing agency, the author shares how these principles shaped her work and her clients' remarkable results. Through real-world examples of trailblazing female entrepreneurs, case studies of standout brands, and insights from marketing professionals, Brand Like A Girl explores how integrating these strategies transforms businesses into authentic, inclusive, and influential brands. Packed with practical advice and actionable exercises, the book is designed to empower women in business, entrepreneurs, and marketers to reimagine their approach to branding. Whether you're creating a brand from scratch or redefining an existing one, this guide equips you with the tools to create lasting connections, foster trust, and stand out in a competitive market. Discover the art of building brands that not only succeed but inspire-because modern branding starts with thinking (and branding) like a girl. ¿¿¿¿¿¿¿Join the movement....<--Your success story begins here.
Autorenporträt
Julie is a seasoned marketing professional with over a decade of experience transforming challenges into successes and propelling startups into thriving businesses. Her career is marked by impactful collaborations with entrepreneurs, global brands, and even political and celebrity figures. Julie specializes in developing tailored brand and marketing strategies that not only deliver measurable results but also create a lasting impact. She has earned a reputation as the go-to strategist for businesses ready to make a meaningful difference.Julie possesses a deep understanding of the unique challenges and opportunities faced by female-led businesses. With her expertise, she crafts strategies that build brands capable of connecting, resonating, and thriving in competitive markets. Beyond her professional achievements, Julie is a passionate advocate for inclusive business practices. Her commitment is reflected in her work with organizations such as the NSBA Leadership Council and the American Marketing Association, where she champions meaningful change through legislation and education.Holding degrees in Mass Communications/Public Relations and Marketing, coupled with hands-on experience founding multiple businesses, Julie skillfully combines theoretical knowledge with practical application. Her entrepreneurial spirit and strategic vision are central to her work, driving brands to reach unprecedented success.