BUDGET FRIENDLY EXCELLENCE: ASSESSING CUSTOMER SATISFACTION - C., Dhanalakshmi;Veerasamy, Abhinithi
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Customer satisfaction is a critical metric in the hospitality industry, serving as a benchmark for service quality and an indicator of an establishment's ability to meet or exceed guest expectations. With the rise of the global tourism industry and the increasing prominence of budget-conscious travelers, economy hotels have emerged as a vital segment within the hospitality market. These establishments aim to provide quality accommodations at affordable prices, making them attractive to business travelers, families, and individuals seeking value without compromising essential services.

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Produktbeschreibung
Customer satisfaction is a critical metric in the hospitality industry, serving as a benchmark for service quality and an indicator of an establishment's ability to meet or exceed guest expectations. With the rise of the global tourism industry and the increasing prominence of budget-conscious travelers, economy hotels have emerged as a vital segment within the hospitality market. These establishments aim to provide quality accommodations at affordable prices, making them attractive to business travelers, families, and individuals seeking value without compromising essential services.
Autorenporträt
Dr C Dhanalakshmi is the head of the department of Commerce PA & CS Department at Sri Krishna Arts and Science College, Coimbatore and Ms Abhinithi V is a Post Graduate Student at Jain Deemed to be University CMS Business School, Bangalore.