BUILDING PURPOSE-DRIVEN PROFITS - Fasinu, Damilola Tomiwa
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Building Purpose-Driven Profits is a comprehensive guide for businesses aiming to align profit with purpose in today's socially conscious world. The book provides a step-by-step roadmap for leaders, entrepreneurs, and organizations to create lasting value by embedding purpose into their core strategies, operations, and culture. The journey begins with laying the foundation of purpose, helping readers define their mission and align it with their values and vision. It then guides them in identifying their niche and crafting a purpose-driven business model that resonates with their target…mehr

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Building Purpose-Driven Profits is a comprehensive guide for businesses aiming to align profit with purpose in today's socially conscious world. The book provides a step-by-step roadmap for leaders, entrepreneurs, and organizations to create lasting value by embedding purpose into their core strategies, operations, and culture. The journey begins with laying the foundation of purpose, helping readers define their mission and align it with their values and vision. It then guides them in identifying their niche and crafting a purpose-driven business model that resonates with their target audience. The book emphasizes the importance of building a purposeful brand that inspires trust and loyalty, while also engaging stakeholders and fostering a sense of community around shared values. Readers will learn how to implement impact metrics that go beyond financial performance, ensuring their business creates measurable positive change. The book also explores the role of innovation, ethical leadership, and decision-making in maintaining a balance between profit and principles. Marketing with purpose is another key focus, offering strategies to communicate authentically and transparently with audiences. Finally, the book addresses scaling sustainably, ensuring that growth aligns with long-term societal and environmental goals. Building Purpose-Driven Profits is not just a business guide-it's a call to action for leaders and changemakers to redefine success. Whether you're launching a startup or transforming an established organization, this book provides the tools and insights needed to create a legacy of purpose, profit, and positive impact.
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