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Table of contents:
‘Introduction’
1. Consumer Boycott Basics
2. Factors Affecting Boycott Success
3. Labor Boycotts
4. Consumer Economic Boycotts
5. Minority Group Initiatives: African-American Boycotts
6. Boycott Initiatives of Other Minority Groups
7. Boycotts by Religious Groups
8. Ecological Boycotts
9. Consumer "Buycotts"
10. Boycott Issues and Tactics in Historical Perspective
‘Appendix A:’ The 1996 Consumer Protest as Seen by Its Leaders
‘Appendix B:’ Boycott Observations Over Time
‘References’

Produktbeschreibung
Table of contents:
‘Introduction’
1. Consumer Boycott Basics
2. Factors Affecting Boycott Success
3. Labor Boycotts
4. Consumer Economic Boycotts
5. Minority Group Initiatives: African-American Boycotts
6. Boycott Initiatives of Other Minority Groups
7. Boycotts by Religious Groups
8. Ecological Boycotts
9. Consumer "Buycotts"
10. Boycott Issues and Tactics in Historical Perspective
‘Appendix A:’ The 1996 Consumer Protest as Seen by Its Leaders
‘Appendix B:’ Boycott Observations Over Time
‘References’