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This work integrates songwriting and academic research to explore the current challenges in managing (tourism) places. This journey frames tourism as a context where we can better scrutinise the contradictions of capitalism or overlook them, since we are distracted by the charming playfulness of travel consumption.

Produktbeschreibung
This work integrates songwriting and academic research to explore the current challenges in managing (tourism) places. This journey frames tourism as a context where we can better scrutinise the contradictions of capitalism or overlook them, since we are distracted by the charming playfulness of travel consumption.
Autorenporträt
Massimo Giovanardi is an expert in place branding, a management philosophy for re-imagining cities, regions and tourism places. He works as an Associate Professor at the University of Bologna and he is active as a singer, guitarist and composer.