Tom Goodwin is a writer, speaker and advertising and media provocateur and consultant. He has been voted a top 10 voice in Marketing by LinkedIn, one of 30 people to follow on Twitter by Business Insider, and a 'must follow' by Fast Company. An industry commentator on the future of marketing and business, he is a columnist for TechCrunch and Forbes and frequent contributor to The Guardian, GQ, Ad Age, Wired, Ad Week, Inc, MediaPost & Digiday. He is based between London, England, and New York City in the United States.
Inhaltsangabe
Chapter 01: Business in the age of disruption; Chapter 02: The three phases of change; Chapter 03: Disruption and the paradigm shift; Chapter 04: The third era of management; Chapter 05: Starting your digital transformation; Chapter 06: How to provoke and inspire change; Chapter 07: Creating a vision to transform; Chapter 08: Operations for the digital age; Chapter 09: A culture for transformation; Chapter 10: Rethinking your future
Chapter - 01: Business in the age of disruption;
Chapter - 02: The three phases of change;
Chapter - 03: Disruption and the paradigm shift;
Chapter - 04: The third era of management;
Chapter - 05: Starting your digital transformation;
Chapter 01: Business in the age of disruption; Chapter 02: The three phases of change; Chapter 03: Disruption and the paradigm shift; Chapter 04: The third era of management; Chapter 05: Starting your digital transformation; Chapter 06: How to provoke and inspire change; Chapter 07: Creating a vision to transform; Chapter 08: Operations for the digital age; Chapter 09: A culture for transformation; Chapter 10: Rethinking your future
Chapter - 01: Business in the age of disruption;
Chapter - 02: The three phases of change;
Chapter - 03: Disruption and the paradigm shift;
Chapter - 04: The third era of management;
Chapter - 05: Starting your digital transformation;
Chapter - 06: How to provoke and inspire change;
Chapter - 07: Creating a vision to transform;
Chapter - 08: Operations for the digital age;
Chapter - 09: A culture for transformation;
Chapter - 10: Rethinking your future
Rezensionen
"Big, bold ideas that make you think." Scott Galloway, Professor of Marketing, NYU Stern School of Business, and bestselling author, 'The Four' and 'Algebra of Happiness'
"A fascinating dip into a disruptive future."
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