Digitalization as a Strategic Tool for Entrepreneurship Survival and Crisis Management - Holovko, Daria (KPMG, Italy); Zollo, Lamberto (University of Milan, Italy)
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The ongoing socio-economic situation in Ukraine is being scrutinized in real-time, providing a distinctive opportunity in this volume to analyze its impact on entrepreneursâ behavior during their efforts to stabilize businesses and the predominant challenges that most MSEs confront.

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Produktbeschreibung
The ongoing socio-economic situation in Ukraine is being scrutinized in real-time, providing a distinctive opportunity in this volume to analyze its impact on entrepreneursâ behavior during their efforts to stabilize businesses and the predominant challenges that most MSEs confront.
Autorenporträt
Daria Holovko is a Data Management and IT Process Integration Consultant at KPGM, Milan, Italy, and an expert in Microsoft Dynamics 365 (ERP software suite). Lamberto Zollo is Associate Professor at the Department of Economics, Management and Quantitative Methods of the University of Milan, Italy, where he teaches Digital Marketing and Innovation.