Emerging Market Multinationals in Sub-Saharan Africa

A Legitimacy Perspective
Herausgeber: W¿sowska, Aleksandra

• Gebundenes Buch

Produktbeschreibung

This book explores how multinational enterprises from Brazil, India, China, and Poland establish legitimacy in Sub-Saharan Africa.

Produktdetails

• Routledge Focus on Business and Management
• Verlag: Taylor & Francis Ltd
• Seitenzahl: 128
• Erscheinungstermin: 25. Februar 2025
• Englisch
• Abmessung: 222mm x 145mm x 11mm
• Gewicht: 280g
• ISBN-13: 9781032870090
• ISBN-10: 1032870095
• Artikelnr.: 72488999

Autorenporträt

Aleksandra W¿sowska is Professor of International Management at the Faculty of Management, University of Warsaw, where she heads the Department of Strategy and Leadership. Her research interests include strategies of emerging market MNEs and psychological determinants of entrepreneurship (including international entrepreneurship). She was a visiting academic at the University of Oxford, conducting the project "The Communist Legacy and International Business". She has authored and co-authored numerous journal articles published in Business History, Management International Review, Journal of Organizational Change Management, Baltic Journal of Management, European Journal of International Management, and Journal of East European Management Studies, as well as book chapters edited by Routledge, Palgrave, and Emerald. She is a member of EIBA.

Inhaltsangabe

Introduction. 1. The legitimacy of MNE as a problem, a solution, and a
challenge 2. Gaining ground: Chinese Firms' Quest for Legitimacy in Africa
3. Legitimacy in the Global South: Brazil's Multinationals in Sub-Saharan
Africa 4. History matters: Legitimization strategies of Indian
Multinationals in Sub-Saharan Africa 5. Legitimizing strategies of infant
multinationals: Polish firms in Sub-Saharan Africa. Concluding remarks.