Enterprise Relationship Management - Humphries, Andrew; Gibbs, Richard
193,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 1-2 Wochen
payback
97 °P sammeln
  • Gebundenes Buch

Enterprise Relationship Management recognises that, increasingly, competition is no longer between individual organizations but between alliances of companies and networks of supply chains. Richard Gibbs and Andrew Humphries provide a practical guide to the management process needed for co-ordinating all the business activities that are essential to the success of a joint/multi-party endeavour. The eight partnership types that the authors have developed from their research will help readers adapt their relationship strategies to the different opportunities that present themselves and focus…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
Enterprise Relationship Management recognises that, increasingly, competition is no longer between individual organizations but between alliances of companies and networks of supply chains. Richard Gibbs and Andrew Humphries provide a practical guide to the management process needed for co-ordinating all the business activities that are essential to the success of a joint/multi-party endeavour. The eight partnership types that the authors have developed from their research will help readers adapt their relationship strategies to the different opportunities that present themselves and focus their greatest time and resources on the collaborations that offer the greatest value. Enterprise Relationship Management will help ensure organisations have the requisite ability to form, manage, retire and exit partnerships in a fluid and agile way, thus getting the most from these partnerships.
Autorenporträt
Andrew Humphries is currently CEO of SCCI Ltd which he founded in July 2004 (www.sccindex.com). He is an expert and thought leader in performance improvement in collaborative business relationships. His scientific diagnostic technique demonstrates how organisations can gain strategic advantage by formally managing their teamwork. It has been used successfully in construction, rail, defence, manufacturing, retail fashion, automotive, IT, food & drink, agriculture and the public sectors in the UK, EU, ASEAN and Australia. A global leader in his field, Andrew is sought after as a conference speaker and author and is a Visiting Fellow at the Cranfield School of Management. Richard Gibbs is a recognised expert in marketing channels and alliance management. His career spans senior sales and marketing positions in multinational companies such as Xerox and Novell Inc. His current research focuses on cross-cultural inter-organisational collaboration in global supply chains. Richard teaches at the University of Winchester.