Entrepreneurial Cognition - Shepherd, Dean A.;Patzelt, Holger
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This open access book investigates the inter-relationship between the mind and a potential opportunity to explore the psychology of entrepreneurship. Building on recent research, this book offers a broad scope investigation of the different aspects of what goes on in the mind of the (potential) entrepreneur as he or she considers the pursuit of a potential opportunity, the creation of a new organization, and/or the selection of an entrepreneurial career. This book focuses on individuals as the level of analysis and explores the impact of the organization and the environment only inasmuch as…mehr

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Produktbeschreibung
This open access book investigates the inter-relationship between the mind and a potential opportunity to explore the psychology of entrepreneurship. Building on recent research, this book offers a broad scope investigation of the different aspects of what goes on in the mind of the (potential) entrepreneur as he or she considers the pursuit of a potential opportunity, the creation of a new organization, and/or the selection of an entrepreneurial career. This book focuses on individuals as the level of analysis and explores the impact of the organization and the environment only inasmuch as they impact the individual's cognitions. Readers will learn why some individuals and managers are able to able to identify and successfully act upon opportunities in uncertain environments while others are not. This book applies a cognitive lens to understand individuals' knowledge, motivation, attention, identity, and emotions in the entrepreneurial process.

Autorenporträt
Dean Shepherd is the Ray and Milann Siegfried Professor of Entrepreneurship at the Mendoza College of Business at Notre Dame University, USA. Vinit Parida is the Chaired Professor for Entrepreneurship and Innovation at the Luleå University of Technology, Sweden and University of Vaasa, Finland Joakim Wincent is a Professor in Entrepreneurship and Innovation at the University of St Gallen, Switzerland and Hanken School of Economics, Finland.
Rezensionen
"The book is a useful resource for researchers interested in understanding the cognition of entrepreneurs. Doctoral students and newcomers will find the book especially helpful to quickly acquaint themselves with what has been already done in the entrepreneurial cognition research and future possibilities in this field of inquiry." (Swati Oberoi, International Small Business Journal ISBJ, September 21, 2020)