Exploring Entrepreneurship combines practical relevance with critical reflection in its broad and varied approach to entrepreneurship. This 4th edition: ¿ Includes practical activities and case studies to help you gain essential skills and understand the challenges involved in creating a new business venture ¿ Covers theoretical concepts and the latest research findings to develop a deeper understanding of entrepreneurship ¿ Examines contrasting critical and historical perspectives on entrepreneurship and encourages debate ¿ Features a strong focus on the United Nations Sustainable…mehr
Exploring Entrepreneurship combines practical relevance with critical reflection in its broad and varied approach to entrepreneurship. This 4th edition: ¿ Includes practical activities and case studies to help you gain essential skills and understand the challenges involved in creating a new business venture ¿ Covers theoretical concepts and the latest research findings to develop a deeper understanding of entrepreneurship ¿ Examines contrasting critical and historical perspectives on entrepreneurship and encourages debate ¿ Features a strong focus on the United Nations Sustainable Development Goals (SDGs) Essential reading for students taking modules in Entrepreneurship, New Venture Creation or Small Business at undergraduate and postgraduate level.
Richard K. Blundel is Professor of Enterprise and Organisation in the Department for Public Leadership and Social Enterprise at The Open University. He has been involved in creating and leading several new undergraduate and postgraduate courses in entrepreneurship and innovation. Richard's current research focuses on promoting environmental sustainability in SMEs. He also examines growth and innovation in craft-based firms, such as cheesemakers, small boat builders, furniture designer-makers and brass musical instrument manufacturers. His work has been published in journals such as Business & Society, Business Strategy and the Environment, Entrepreneurship & Regional Development, Enterprise & Society and The Journal of Small Business Management. He has also contributed two articles, on artisan production and industrialisation, to The Oxford Companion to Cheese (Oxford University Press, 2016).
Inhaltsangabe
Chapter 1. Introduction Chapter 2. Varieties of Entrepreneurship PART I Entrepreneurship in Practice Chapter 3. Visions: Creating New Ventures Chapter 4. Opportunities: Nurturing Creativity and Innovation Chapter 5. People: Leading Teams and Networks Chapter 6. Markets: Understanding Customers and Competitors Chapter 7. Operations: Implementing Technologies, Processes and Controls Chapter 8. Accounts: Interpreting Financial Performance Chapter 9. Finances: Raising Capital for New Ventures PART II Perspectives on Entrepreneurship Chapter 10. Research Matters: Introduction and Overview Chapter 11. Individual Perspectives: Beyond the 'Heroic' Entrepreneur Chapter 12. Social Perspectives: Understanding People and Places Chapter 13. Economic Perspectives: Influences and Impacts Chapter 14. Historical Perspectives: The 'Long View' Chapter 15. Political Perspectives: From Policy to Practice Chapter 16. Reflections: Entrepreneurial Learning
Chapter 1. Introduction Chapter 2. Varieties of Entrepreneurship PART I Entrepreneurship in Practice Chapter 3. Visions: Creating New Ventures Chapter 4. Opportunities: Nurturing Creativity and Innovation Chapter 5. People: Leading Teams and Networks Chapter 6. Markets: Understanding Customers and Competitors Chapter 7. Operations: Implementing Technologies, Processes and Controls Chapter 8. Accounts: Interpreting Financial Performance Chapter 9. Finances: Raising Capital for New Ventures PART II Perspectives on Entrepreneurship Chapter 10. Research Matters: Introduction and Overview Chapter 11. Individual Perspectives: Beyond the 'Heroic' Entrepreneur Chapter 12. Social Perspectives: Understanding People and Places Chapter 13. Economic Perspectives: Influences and Impacts Chapter 14. Historical Perspectives: The 'Long View' Chapter 15. Political Perspectives: From Policy to Practice Chapter 16. Reflections: Entrepreneurial Learning
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