Understand how to leverage digital and sustainable solutions to transform travel and meet the evolving demands of consumers, governments, local communities and travel companies.
Understand how to leverage digital and sustainable solutions to transform travel and meet the evolving demands of consumers, governments, local communities and travel companies.
Caroline Bremner is a global travel thought leader with 28 years worth of experience in market research. She advises global travel brands, destinations and consumer goods players on how to navigate the new travel normal, embrace consumer trends, digitalization and sustainable innovation to meet climate targets and unlock long term value. She has written and spoken extensively about the future of travel. Caroline Bremner is based in Edinburgh, UK.
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Chapter 00: Introduction; Chapter 01: Travel at a crossroads; Chapter 02: Balancing climate responsibilities with changing consumer values; Chapter 03: Understanding future traveller demand; Chapter 04: Digital solutions for personalized and seamless travel; Chapter 05: Sustainable technology solutions; Chapter 06: Pathways to resilience and purpose; Chapter 07: Pathways to accelerate sustainable transformation; Chapter 08: Conclusion; Chapter 09: Additional resources;