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Dieses faszinierende Buch beschreibt die Geschichte von Sun, angefangen bei der Firmengründung vor 15 Jahren in Silicon Valley über den Aufstieg unter der Leitung des forschen, unkonventionellen McNealy bis hin zum Kampf mit dem Giganten Microsoft. Ein Kampf, in dem es um Java, das Internet und Netzcomputer geht und dessen Ausgang die Landschaft der Computerindustrie nachhaltig verändern wird.
High Noon In 1982, a little upstart named Sun was making waves in the high-tech industry with its groundbreaking workstation technology, even as early competitors dismissed the company as not worth
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Produktbeschreibung
Dieses faszinierende Buch beschreibt die Geschichte von Sun, angefangen bei der Firmengründung vor 15 Jahren in Silicon Valley über den Aufstieg unter der Leitung des forschen, unkonventionellen McNealy bis hin zum Kampf mit dem Giganten Microsoft. Ein Kampf, in dem es um Java, das Internet und Netzcomputer geht und dessen Ausgang die Landschaft der Computerindustrie nachhaltig verändern wird.
High Noon In 1982, a little upstart named Sun was making waves in the high-tech industry with its groundbreaking workstation technology, even as early competitors dismissed the company as not worth losing sleep over. Since then, Sun Microsystems has become a formidable presence in the industry, making its own rules and taking no prisoners, and is currently poised to reach the highest point of its ascendancy-the challenge of Microsoft's dominance over the future of computing. The driving force behind this once fledgling company is a man who has been described as brash, unconventional, ambitious, forward-looking, and sometimes even his own worst enemy. Scoff McNealy turned Sun into the multibillion-dollar success it is today-a developer of innovative software like Java that is revolutionizing the computing landscape. High Noon is the inside story of Sun's rise to power, from its shaky start in Silicon Valley through its transformation under the aggressive and inspirational leadership of McNealy. Karen Southwick reveals the behind-the-scenes maneuverings of McNealy and Sun, with candid interviews from the key players and insights into the inner workings of the high-tech industry. This book examines how scrappy underdog Sun overcame its larger and supposedly tougher competitors, combining hard work, tenacity, and talented people to build a more innovative and flexible company.
Autorenporträt
KAREN SOUTHWICK, formerly editor of Upside magazine and Upside's Book Division, is now a Managing Editor at Forbes ASAP. She is the author of Silicon Gold Rush (Wiley) and a veteran journalist with many years of experience on the high-tech beat.