In the past decade, the rise of independent music culture has come hand-in-hand with another music revolution: the home-based recording studio, the start-up costs of which can be as low or high as a budget allows. How to Start a Home-Based Recording Studio walks aspiring studio owners through all the steps necessary to turn their passion into a business. The first-ever guide to focus not only on outfitting a studio, but also to offer a full range of advice on converting a studio into a profit-making enterprise, it is an indispensible reference for any studio at every stage of its operation.
In the past decade, the rise of independent music culture has come hand-in-hand with another music revolution: the home-based recording studio, the start-up costs of which can be as low or high as a budget allows. How to Start a Home-Based Recording Studio walks aspiring studio owners through all the steps necessary to turn their passion into a business. The first-ever guide to focus not only on outfitting a studio, but also to offer a full range of advice on converting a studio into a profit-making enterprise, it is an indispensible reference for any studio at every stage of its operation.
Joe Shambro is an audio engineer, music producer, and music technology writer from St. Louis, MO. He has worked exclusively as a freelance engineer with a successful home-based recording and mixing studio, as well as traveling worldwide as an in-demand live sound engineer, mixing concerts and recording live for major-label and independent clients. As a recording engineer, he has recorded a diverse portfolio of projects for musicians, corporate, and government clients, from a concert in a bomb-proof bunker at the US Embassy in Amman, Jordan, recording tree frogs in rural Iowa, and capturing the deafening roar of a Space Shuttle launch up-close in high-definition. Joe is also a home recording & music technology writer for The New York Times Company’s About.com property, as well as a contributing writer for EQ Magazine. His work has been featured on many media outlets, including CNN, The Armed Forces Network, and Clear Channel Radio.
Inhaltsangabe
Table of Contents Chapter 1: So You Want to Start a Home-Based Recording Studio Why Start a Home-Based Recording Studio? Is Self-Employment For You? Meet Your New Boss How The Industry Has Changed What Can You Offer? Are Your Skills Up To Par? Balancing Work & Family Your Most Valuable Tool: Your Ears Chapter 2: Envisioning Your Business Who Needs You? What Kind of Studio Are You? Producing vs. Engineering Understanding the Studio Process Time Frame Your Finances Role Models Know Your Competition Chapter 3: Writing a Business Plan What’s a Business Plan? Explaining What You Do It’s All About Marketing Organization & Management According to the Law... Fixed Costs, Variable Costs, and Estimated Fees Plan B Chapter 4: Getting Started First Things First Finding Your Niche Getting Legal Banking & Credit Contracts Finding a Good Lawyer Marketing Materials Your Resume & Demo Reel Chapter 5: Financial Planning & Management Financing Your Dream Insurance & Licenses Business vs. Personal Finances Don’t Forget Your Taxes... Your Rate: Hourly vs. Flat-Rate? Financing For Your Clients Full or Part-Time? Knowing When to Quit Chapter 6: Outfit Your Studio Finding Your Space Commercial Studio Essentials Recording Gear: Staying Current Room Acoustics 101 Renting & Borrowing Gear Analog or Digital? Making Your Studio Unique Chapter 7: Taxes and Record Keeping Keeping Good Records Dealing with Employees -- Including Yourself Filing Your Taxes When Should You Hire a Tax Service? Chapter 8: Legal & Ethical Issues Music Industry Law 101 Intellectual Property Matters: Producer vs. Engineer Software Piracy Before The Check Clears: Holding The Master Client & Project Confidentiality Noise Pollution: Know (And Use) The Law Alcohol & Drugs In Your Studio Equipment Theft Fair Price vs. “The Hookup” Keeping Client Expectations In Check Chapter 9: Marketing Your Studio All About Exposure You, As A Brand Go For The Ears First! Social Networking Blogs Special Promotions Everybody Likes Something for Free... Finding Government & Corporate Work Working The Media Chapter 10: The Internet & E Commerce Your Web Site Craigslist Paying for Internet Advertising: Is It Worth It? Forums Online Client Payment Chapter 11: Training & Certification Staying Relevant How Client Expectations Change Keeping Up With The Big Guys Standing Out: Professional Certifications Chapter 12: After Recording: Helping Clients To The Finish Line Mastering: In House or Outsourced? Packaging & Artwork Digital Distribution Storing Client Masters Chapter 13: Business Endgame Repeat Business & How To Ensure It When to Leave Home: Outsourcing & Buying Time Employees Studio Interns Your Standard of Quality Ongoing Royalties Selling Your Studio Setting a Price: Equipment Sale vs. Selling a Business Letting Go Appendix A:Resources On The Web Appendix B: Suggested Professional Organizations Appendix C: Recommended Listening
Table of Contents Chapter 1: So You Want to Start a Home-Based Recording Studio Why Start a Home-Based Recording Studio? Is Self-Employment For You? Meet Your New Boss How The Industry Has Changed What Can You Offer? Are Your Skills Up To Par? Balancing Work & Family Your Most Valuable Tool: Your Ears Chapter 2: Envisioning Your Business Who Needs You? What Kind of Studio Are You? Producing vs. Engineering Understanding the Studio Process Time Frame Your Finances Role Models Know Your Competition Chapter 3: Writing a Business Plan What’s a Business Plan? Explaining What You Do It’s All About Marketing Organization & Management According to the Law... Fixed Costs, Variable Costs, and Estimated Fees Plan B Chapter 4: Getting Started First Things First Finding Your Niche Getting Legal Banking & Credit Contracts Finding a Good Lawyer Marketing Materials Your Resume & Demo Reel Chapter 5: Financial Planning & Management Financing Your Dream Insurance & Licenses Business vs. Personal Finances Don’t Forget Your Taxes... Your Rate: Hourly vs. Flat-Rate? Financing For Your Clients Full or Part-Time? Knowing When to Quit Chapter 6: Outfit Your Studio Finding Your Space Commercial Studio Essentials Recording Gear: Staying Current Room Acoustics 101 Renting & Borrowing Gear Analog or Digital? Making Your Studio Unique Chapter 7: Taxes and Record Keeping Keeping Good Records Dealing with Employees -- Including Yourself Filing Your Taxes When Should You Hire a Tax Service? Chapter 8: Legal & Ethical Issues Music Industry Law 101 Intellectual Property Matters: Producer vs. Engineer Software Piracy Before The Check Clears: Holding The Master Client & Project Confidentiality Noise Pollution: Know (And Use) The Law Alcohol & Drugs In Your Studio Equipment Theft Fair Price vs. “The Hookup” Keeping Client Expectations In Check Chapter 9: Marketing Your Studio All About Exposure You, As A Brand Go For The Ears First! Social Networking Blogs Special Promotions Everybody Likes Something for Free... Finding Government & Corporate Work Working The Media Chapter 10: The Internet & E Commerce Your Web Site Craigslist Paying for Internet Advertising: Is It Worth It? Forums Online Client Payment Chapter 11: Training & Certification Staying Relevant How Client Expectations Change Keeping Up With The Big Guys Standing Out: Professional Certifications Chapter 12: After Recording: Helping Clients To The Finish Line Mastering: In House or Outsourced? Packaging & Artwork Digital Distribution Storing Client Masters Chapter 13: Business Endgame Repeat Business & How To Ensure It When to Leave Home: Outsourcing & Buying Time Employees Studio Interns Your Standard of Quality Ongoing Royalties Selling Your Studio Setting a Price: Equipment Sale vs. Selling a Business Letting Go Appendix A:Resources On The Web Appendix B: Suggested Professional Organizations Appendix C: Recommended Listening
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Internetauftritt der buecher.de internetstores GmbH
Geschäftsführung: Monica Sawhney | Roland Kölbl | Günter Hilger
Sitz der Gesellschaft: Batheyer Straße 115 - 117, 58099 Hagen
Postanschrift: Bürgermeister-Wegele-Str. 12, 86167 Augsburg
Amtsgericht Hagen HRB 13257
Steuernummer: 321/5800/1497
USt-IdNr: DE450055826
