Benjamin Tan

I Rest My Case

A Practical Guide to Sales Situations

• Broschiertes Buch

Produktbeschreibung

You found this book because you're looking for something-something to help you or your sales team to stand out. Benjamin Tan, aka Cherry B, will give it to you in this guidebook for boosting results that includes eight common sales scenarios. The scenarios cover a range of industries, and each case includes background information and illustrations. By revealing common mistakes (ones you make consciously and unconsciously), realizing the solutions behind those mistakes, and learning from real-life situations, the author helps you add value and stand out from the crowd. Benjamin also emphasizes why it's so critical to have the right mindset, which involves solving a prospect's problem (even if that means bringing in another solutions provider). To do this, you must listen, react, and ask the right questions without following a mechanical process. Other topics include determining if a lead is a real opportunity, building trust with prospects, owning mistakes, and making the most of follow-up opportunities. Get the tools and insights you need to stand out from the crowd and become a trusted advisor to clients with the lessons in I Rest My Case.

Produktdetails

• Verlag: Partridge Publishing Singapore
• Seitenzahl: 144
• Erscheinungstermin: 7. Januar 2019
• Englisch
• Abmessung: 280mm x 216mm x 10mm
• Gewicht: 557g
• ISBN-13: 9781543749045
• ISBN-10: 1543749046
• Artikelnr.: 55928338

Autorenporträt

Benjamin Tan is the cofounder of Psyntel, a mental health tech startup, and a board member of PEACE, a nonprofit promoting mental health within Georgia's Asian American and Pacific Islander communities. Benjamin previously held senior investment banking roles at Credit Suisse and UBS in Singapore before relocating to London, and later the United States. He graduated with first-class honors in accounting and is currently pursuing a master's in clinical mental health counseling at Mercer University. Benjamin overcame numerous childhood challenges to achieve financial independence, and his deep understanding of finance and psychology forms the foundation of his debut book.