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Identifying Demand Indicators for Air Force Recruiting Service with Discriminant Analysis - Williams, Jason L.
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A changing public disposition towards military service has all four military branches rethinking recruiting practices. This Air Force is reacting to this new recruiting climate by increasing the bonuses for new recruits, pumping up advertising budgets, and bolstering recruiting personnel levels. This thesis provides a new tool for assessing how to allocate these new resources. Discriminant Analysis is used to identify population characteristics that categorize recruiting locations. A methodology is constructed that can discriminate between communities where interest is high in military service…mehr

Produktbeschreibung
A changing public disposition towards military service has all four military branches rethinking recruiting practices. This Air Force is reacting to this new recruiting climate by increasing the bonuses for new recruits, pumping up advertising budgets, and bolstering recruiting personnel levels. This thesis provides a new tool for assessing how to allocate these new resources. Discriminant Analysis is used to identify population characteristics that categorize recruiting locations. A methodology is constructed that can discriminate between communities where interest is high in military service and where recruiting efforts will not be productive. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.