Identity and Ideology in Digital Food Discourse

Social Media Interactions Across Cultural Contexts
Herausgeber: Tovares, Alla; Gordon, Cynthia

• Broschiertes Buch

Produktbeschreibung

Exploring food-related interactions in various digital and cultural contexts, this book demonstrates how food as a discursive resource can be mobilized to accomplish actions of social, cultural, and political consequence. The chapters reveal how social media users employ language, images, and videos to construct identities and ideologies that both encompass and transcend food. Drawing on various discourse analytic frameworks to digital communication, contributors examine interactions across Facebook, Twitter, YouTube, and Instagram. From the multimodal discourse of a Korean livestreaming online eating show, to food activism in an English blogging community and discussions of a food-related controversy on Omani Twitter, this book shows how language and multimodal resources serve not only to communicate about food, but also as a means of accomplishing key aspects of everyday social life.

Produktdetails

• Verlag: Bloomsbury 3PL
• Seitenzahl: 280
• Erscheinungstermin: 19. Mai 2022
• Englisch
• Abmessung: 234mm x 156mm x 15mm
• Gewicht: 430g
• ISBN-13: 9781350189249
• ISBN-10: 1350189243
• Artikelnr.: 62050890

Autorenporträt

Alla Tovares is Associate Professor of English and Linguistics at Howard University, USA. Cynthia Gordon is Associate Professor of Linguistics at Georgetown University, USA.

Inhaltsangabe

Introduction
Cynthia Gordon and Alla Tovares 1. "Vegetables as a Chore": Constructing and Problematizing a "Picky Eater" Identity Online
Didem I?kizog?lu and Cynthia Gordon 2. The Multidimensionality of Eating in Contemporary Information Society: A Corpus-based Discourse Analysis of Online Audience Reactions to a TV Show About Food
Jana Declercq
Ste¿phan Tulkens
and Geert Jacobs 3. Mediatizing the Fashionable Eater in @nytfood #tbt Posts
Gwynne Mapes 4. Constructing Veganism Against the Backdrop of Omnivore Cuisine: The Use of Adjectives and Modifiers in Vegan Food Blogs
Cornelia Gerhardt 5. What if the Customer is Wrong?: Debates About Food on Yelp and TripAdvisor
Camilla Väsquez 6. Mukbang as Your Digital Tablemate: Creating Commensality Online
Hanwool Choe 7. Growing Online: Activist Identities in the "Grow Your Own" English Blogging Community
Nadine Pierce
Isidoropaolo Casteltrione
and Ana Tominc 8. Food
Activism
and Chips Oman on Twitter
Najma Al Zidjaly
Einas Al Moqbali
and Ahad Al Hinai 9. Parmesan and Patriotism on YouTube: Food as Ideology in Today's Russia
Alla Tovares Afterword: Food
Language
and Social Media: Past
Present
and Future
Alla Tovares and Cynthia Gordon Index