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Zig Ziglar's Selling Concepts were decades ahead of everyone. His premises were simple. "If you are the resource that gives people what they are looking for, then success will chase you". The consistency of your brand becomes the greatest promoter of your selling success. Neuroscience Theory that empowered the Hall of Fame #1 Sales Team in the Nation Our Selling Success Story ....Power of Imagination ....Creativity....Professional Development Mindfulness techniques aligning Primal- Rational- Empathic Brain that produced Product Experts, Trusted Sellers, Reliable Resources whose Premium Professional competitive edge was lightyears ahead of everybody else Be So Good that Your Customers Can't Ignore You