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This text aims to present an overview for the successful management of Information Technology (IT) in today's business. It intends that students achieve significant learning, in a simple and standardized way to the TIOR curriculum, focused on the objectives set out in the programs of the educational experiences of IT Strategic Planning, Digital Transformation and Digital Marketing.Today, as all life, are times of change in any aspect that we can define, there must always be an evolution or innovation small or large, but in the end evolution, not to be confused with revolution, the big difference today is that our evolution must be so fast and effective unlike other times when we used to be convincing and delayed.