Explore how organisations manage innovation in practice with this new textbook, which includes real-life examples, practical tools and the latest trends in innovation.
Explore how organisations manage innovation in practice with this new textbook, which includes real-life examples, practical tools and the latest trends in innovation.
Dr Sercan Ozcan is Professor of Innovation and Technology Management and the Associate Head of Research and Innovation at the University of Portsmouth.
Inhaltsangabe
PART I Foundations of Innovation Management Chapter 1 An Overview of Innovation Management Chapter 2 Unveiling the Sources and Types of Innovation Chapter 3 Innovation Process and Activities PART II Agumenting Innovation Performance Chapter 4 Architecting Strategies for Innovation and Managing Organisational Structures Chapter 5 Success Factors for Innovation and Performance Management Chapter 6 Convergence of Marketing and Innovation: A Customer-Centric Approach PART III Managing the Intersections of Innovation and other Business Functions Chapter 7 Synthesising R&D, IP, and Innovation: A Technologival Perspective Chapter 8 Leveraging Project Management and Funding for Innovation Advancements Chapter 9 Harnessing Business Intelligence and Foresight for Innovation Excellence PART IV Interaction with the External Environment Chapter 10 Engaging in Innovation Systems, Networks, and Clusters Chapter 11 Embracing Open Innovation, Strategic Alliances and Crowdsourcing PART V Contemporary Developments and Future Directions in Innovation Chapter 12 Pioneering Earth-Centric Evolution: The Rise of Sustainable, Green and Eco Innovations Chapter 13 Advancing Beyond Mainstream Approaches: Social, Inclusive, and Frugal Innovations Chapter 14 Fostering Innovations in Public and Non-profit Sectors Chapter 15 Navigating the Impact of Digital Transformation on Innovation Management Chapter 16 Steering Innovations Amid Cahos and Crises Chapter 17 Conclusion
PART I Foundations of Innovation Management Chapter 1 An Overview of Innovation Management Chapter 2 Unveiling the Sources and Types of Innovation Chapter 3 Innovation Process and Activities PART II Agumenting Innovation Performance Chapter 4 Architecting Strategies for Innovation and Managing Organisational Structures Chapter 5 Success Factors for Innovation and Performance Management Chapter 6 Convergence of Marketing and Innovation: A Customer-Centric Approach PART III Managing the Intersections of Innovation and other Business Functions Chapter 7 Synthesising R&D, IP, and Innovation: A Technologival Perspective Chapter 8 Leveraging Project Management and Funding for Innovation Advancements Chapter 9 Harnessing Business Intelligence and Foresight for Innovation Excellence PART IV Interaction with the External Environment Chapter 10 Engaging in Innovation Systems, Networks, and Clusters Chapter 11 Embracing Open Innovation, Strategic Alliances and Crowdsourcing PART V Contemporary Developments and Future Directions in Innovation Chapter 12 Pioneering Earth-Centric Evolution: The Rise of Sustainable, Green and Eco Innovations Chapter 13 Advancing Beyond Mainstream Approaches: Social, Inclusive, and Frugal Innovations Chapter 14 Fostering Innovations in Public and Non-profit Sectors Chapter 15 Navigating the Impact of Digital Transformation on Innovation Management Chapter 16 Steering Innovations Amid Cahos and Crises Chapter 17 Conclusion
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