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This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.

Produktbeschreibung
This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.
Autorenporträt
Dr. Rajagopal is Distinguished Professor of Marketing at EGADE Business School of Tecnologico de Monterrey, Mexico and Visiting Professor at Boston University, Boston, Massachusetts. He has to his credit several books and research papers published in refereed international journals. Dr. Rajagopal has been conferred the Overseas Indian Award (Pravasi Bhartiya Samman Award) in 2023 for outstanding contribution in the field of Education. This is the highest honor conferred by the President of India in acknowledgement of the outstanding achievement in the field of Education in India and overseas destinations.