The book provides a simple, yet thorough, introduction on how to export a service to an overseas market. The book will guide its audience with a step-by-step process on exporting a service from research to strategy to implementation.
The book provides a simple, yet thorough, introduction on how to export a service to an overseas market. The book will guide its audience with a step-by-step process on exporting a service from research to strategy to implementation.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Sarita D. Jackson, Ph.D. is the founder, president and CEO of the Global Research Institute of International Trade (GRIIT), a think-tank/consulting firm focused on trade policy analysis and advising businesses on the best strategies for taking advantage of global market opportunities. Dr. Jackson has worked as a trade policy consultant on projects funded by the US Agency for International Development (USAID), during which she gained experience exporting consulting services to countries around the world. Some projects included advising governments and small business associations on boosting their trade competitiveness and taking advantage of trade agreements throughout the Eastern Caribbean and Southern African regions. Finally, Dr. Jackson is also an author, TEDx speaker, and UCLA Extension instructor. She earned a Bachelor's degree in journalism and Spanish at the University of Southern California and a Master's and Doctorate in political science at Brown University.
Inhaltsangabe
1 Bringing Services Trade to the Discussion SECTION I TRENDS IN INTERNATIONAL TRADE AND FOREIGN DIRECT INVESTMENT IN SERVICES 2 Cross-border Trade in Services Is Not New! 3 Global Trends in the New Economy 4 Foreign Direct Investment in Services SECTION II GUIDE TO EXPORTING A SERVICE 5 Identifying Market Opportunities 6 Selecting an Export Market 7 Using Grants and Contracts to Export a Service 8 Using E-commerce and Other Digital Technologies to Reach Global Markets SECTION III POLICIES AND INSTITUTIONS GOVERNING TRADE IN SERVICES 9 Evolution of the Multilateral Framework for Trade in Services 10 General Agreement on Trade in Services 11 Trade in Services Agreement 12 Conclusion Index
1 Bringing Services Trade to the Discussion SECTION I TRENDS IN INTERNATIONAL TRADE AND FOREIGN DIRECT INVESTMENT IN SERVICES 2 Cross-border Trade in Services Is Not New! 3 Global Trends in the New Economy 4 Foreign Direct Investment in Services SECTION II GUIDE TO EXPORTING A SERVICE 5 Identifying Market Opportunities 6 Selecting an Export Market 7 Using Grants and Contracts to Export a Service 8 Using E-commerce and Other Digital Technologies to Reach Global Markets SECTION III POLICIES AND INSTITUTIONS GOVERNING TRADE IN SERVICES 9 Evolution of the Multilateral Framework for Trade in Services 10 General Agreement on Trade in Services 11 Trade in Services Agreement 12 Conclusion Index
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