The book is the result of a practical study that sought to evaluate the impact of training in lexical learning strategies (LLS) for learning French as a foreign language (FLE), delivered using a hybrid approach, in the Moroccan university context. The experiment was conducted with 106 students enrolled in the French language and literature department (UH2C, Morocco). The experimental group received specific training in SAL, while the control group tackled the same lexical content independently, without any particular methodological support. At the end of the experimental period, qualitative and quantitative evaluation tools were used to measure the effects of the training provided, as well as students' level of satisfaction with it. The results highlight, on the one hand, the crucial importance of training in lexical learning strategies, and on the other, the need to integrate information and communication technologies (ICT) - particularly social media and smartphones - as pedagogical tools, rather than marginalizing them.
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