To build a sustainable career in today's music industry, you need more than talent and passion - you need a plan. Make Music Your Business is a clear, no-nonsense roadmap for artists and music professionals who want to break through, stand out and achieve lasting success. In a world of uncertainty and shifting algorithms, this book helps you stay grounded and define your own terms of success. Packed with practical strategies for self-care, mindfulness and resilience, it will equip you to face pressure and setbacks with confidence. Learn to: * Master proven techniques to thrive in the digital music landscape, from crafting a compelling online presence to making sense of streaming data * Build authentic industry relationships through networking, collaboration and strategic partnerships, while staying true to your artistic vision * Harness the power of authenticity to break through and create a career that reflects who you truly are * Embrace change, spot opportunities and turn challenges into growth
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