Management and Corporate Research Compendium - Valarmathi, A.;Natarajan, Sundarapandiyan
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This issue of Business Research Compendium 2017 presents a right mix of conceptual and empirical issues. In the Business Research segment the research papers exhibit a strong empirical grounding and cotemporary relevance of these concepts in business management for about twenty over companies in India. The area of research papers include general management, human resource management, marketing and customer relationship management, operations, finance and share trading with reference to service, manufacturing, trading, retailing and e-tailing, healthcare and hospitality sectors. The joint…mehr

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Produktbeschreibung
This issue of Business Research Compendium 2017 presents a right mix of conceptual and empirical issues. In the Business Research segment the research papers exhibit a strong empirical grounding and cotemporary relevance of these concepts in business management for about twenty over companies in India. The area of research papers include general management, human resource management, marketing and customer relationship management, operations, finance and share trading with reference to service, manufacturing, trading, retailing and e-tailing, healthcare and hospitality sectors. The joint effort of academicians and corporate experts in the relevant field involving the professional post graduate students from management discipline certainly brings out synergized business troughs, critical analysis and creative suggestions for the business decision makers to refer in their relevant. It also evolves a management philosophy by synthesizing and creating values and practices prevailing in the organizational and social plane.
Autorenporträt
La Dra. A. Valarmathi, Directora del Instituto Vivekananda de Estudios de Gestión, comenzó su carrera en la industria en una empresa orientada a la exportación. Obtuvo su doctorado en la Universidad Femenina Madre Teresa de Kodaikanal. N. Sundarapandiyan, Profesor Asociado del VIMS, cuenta con numerosas credenciales académicas e industriales.