Market and Technical Knowledge Integration in R&D Intensive Companies - Soniewicki, Marcin
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The book examines the role of market and technical knowledge integration in creating innovation and superior business performance of R&D intensive companies. Providing a new approach to this topic, it considers current R&D intensive companiesâ ways of functioning based on qualitative and quantitative research.

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Produktbeschreibung
The book examines the role of market and technical knowledge integration in creating innovation and superior business performance of R&D intensive companies. Providing a new approach to this topic, it considers current R&D intensive companiesâ ways of functioning based on qualitative and quantitative research.
Autorenporträt
Dr. Marcin Soniewicki works as assistant professor at Poznä University of Economics and Business (PUEB), Poland. In his research, he focuses on issues related to knowledge, knowledge management, market orientation, competitiveness of companies and innovation. He has authored almost 50 scientific papers. He has been the leader researcher in two projects financed by Poland's National Science Centre and has participated in many other research projects. He is a reviewer for a number of journals including the Journal of Knowledge Management, Journal of Knowledge Management Research and Practice, and Journal of Marketing Intelligence and Planning. In addition to the doctoral degree, he also holds two master's degrees: one in international economics from PUEB, and the other in international accounting from the Royal Holloway, University of London.