Marry Your Customers! - Ohtonen, Janne
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This book gives customer relationship counselling on: * revealing the naked truth - that customer experiences directly impact the bottom line for telcos; * using a practical customer experience management framework tried in better and in worse; and * how to use technology to increase customer value and to ensure long-term relationships.

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Produktbeschreibung
This book gives customer relationship counselling on: * revealing the naked truth - that customer experiences directly impact the bottom line for telcos; * using a practical customer experience management framework tried in better and in worse; and * how to use technology to increase customer value and to ensure long-term relationships.
Autorenporträt
The Customer Experience Counsellor, Dr Janne Ohtonen, has delivered various challenging customer experience transformation programmes over the past two decades in the telecommunications, travel and retail sectors, several of which included double-digit performance enhancement for the businesses. He now, together with other telco leaders, shares with you the insights and undisclosed strategic approaches that are successfully used by various telecommunication and other organisations around the world today. Full bio available at http://linkedin.com/in/janneohtonen