Mass Media and Rural Development:A Sociological Study - Malik, Amit
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The study emphasized the interaction between mass media and rural development. The main objectives are as follows: To examine the relationship between mass media and social economic development in the rural population. To assess the status, role and performance of newspaper, radio and television as a means of mass media in the village. To identify the informational needs of the rural people through newspapers, radio and television. To evaluate the nature of influence of mass media in the process of rural development. To suggest the means for effective performance of mass media as an instrument of socio-cultural change and rural development…mehr

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Produktbeschreibung
The study emphasized the interaction between mass media and rural development. The main objectives are as follows: To examine the relationship between mass media and social economic development in the rural population. To assess the status, role and performance of newspaper, radio and television as a means of mass media in the village. To identify the informational needs of the rural people through newspapers, radio and television. To evaluate the nature of influence of mass media in the process of rural development. To suggest the means for effective performance of mass media as an instrument of socio-cultural change and rural development
Autorenporträt
O Dr. Amit Malik trabalha como professor assistente no Departamento de Sociologia do D.A.V. (PG) College Muzaffarnagar desde setembro de 2003. Obteve o seu doutoramento na Universidade de Lucknow em 2009. Antes disso, fez M. Phil. em Sociologia na Universidade CCS Campus Meerut em 2002. Publicou vários artigos em diversas revistas.