Mastering The Modern B2B Sales Game - Gajo, Laszlo
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Mastering the Modern B2B Sales Game is a practical guide for beginner and intermediate sales professionals ready to evolve beyond outdated tactics and embrace the real game of selling-building trust, delivering insight, and solving meaningful problems. From handling objections and managing time to reading buyer psychology and using AI as a productivity booster, this book delivers hard-earned lessons, actionable strategies, and real-world examples to help you grow from order-taker to trusted advisor. Whether you're new to sales or ready to sharpen your edge, this book will challenge how you think, sell, and connect in today's competitive B2B world.…mehr

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Produktbeschreibung
Mastering the Modern B2B Sales Game is a practical guide for beginner and intermediate sales professionals ready to evolve beyond outdated tactics and embrace the real game of selling-building trust, delivering insight, and solving meaningful problems. From handling objections and managing time to reading buyer psychology and using AI as a productivity booster, this book delivers hard-earned lessons, actionable strategies, and real-world examples to help you grow from order-taker to trusted advisor. Whether you're new to sales or ready to sharpen your edge, this book will challenge how you think, sell, and connect in today's competitive B2B world.
Autorenporträt
László Gajo is an accomplished B2B sales specialist with over 25 years of international business development experience. He is a doctoral student at VSE Prague University of Economics and Business, where he researches AI in B2B sales. He holds an MBA with a specialization in International Sales Strategy from UoPeople, a degree from the New York Institute of Photography, and is a certified Professional Business Coach. Throughout his career, he has successfully expanded into major markets across China, the USA, and the EU territories, generating millions in new revenue through innovative market penetration strategies. Fluent in English, Hungarian, and Serbo-Croatian, László brings a truly international perspective to business development. His expertise in AI implementation, strategic sales management, and team leadership makes him uniquely qualified to bridge the gap between traditional sales practices and cutting-edge technology in B2B environments. When not working, László enjoys fishing and pursuing his passion for photography.