Gracie L. Lawson-Borders

Media Organizations and Convergence

Case Studies of Media Convergence Pioneers

• Gebundenes Buch

Produktbeschreibung

This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices. Media Organizations and Convergence: Ca

Produktdetails

• Verlag: Routledge
• Seitenzahl: 226
• Erscheinungstermin: 27. Oktober 2005
• Englisch
• Abmessung: 235mm x 157mm x 17mm
• Gewicht: 485g
• ISBN-13: 9780805851977
• ISBN-10: 0805851976
• Artikelnr.: 21129951

Autorenporträt

Gracie L. Lawson-Borders

Inhaltsangabe

Contents: Preface. Part I: Media Organizations and Convergence.
Introduction: The Many Faces of Convergence. Traditional Media and Business
Practices. Theoretical Implications. Part II: Convergence in Action.
Tribune Company: A Convergence Pioneer Since the 1900s. Media General: A
Temple to Convergence--The News Center in Tampa, Florida. Belo Corporation:
Market Dominance in Dallas. Part III: Conclusion. Social Capital:
Implications for Convergence. The Future of Convergence.