Teresa Cain, Diana Stepner, Bart Jaworski

Next-Gen Product Management

Future Proof Your Career

• Broschiertes Buch

Produktbeschreibung

What does it take to thrive as a product manager in today's fast-evolving landscape? The role of product management has changed dramatically, for the better-no longer defined by outdated principles, but by empowerment, collaboration, and the ability to adapt to emerging technologies like AI. Next-Gen Product Management provides the roadmap for product professionals to future-proof their careers and embrace the next wave of innovation. Written by three seasoned experts- Teresa Cain, Dr. Bart Jaworski, and Diana Stepner-this book combines decades of experience with actionable insights and proven practices. Whether you're just starting your product journey or looking to reignite your passion for the craft, this book offers invaluable guidance for every stage of your career. Inside, you'll find:The evolution of product management, from its origins to its modern-day challenges Strategies to break into the field, grow your skills, and rise to leadership roles Practical advice on using AI tools like ChatGPT, Amplitude, and Orai to streamline work and build smarter products Insights on fostering diverse, high-performing teams and navigating cross-generational collaboration Timeless frameworks alongside fresh, modern approaches to product development What readers are saying: "Highly recommended for newcomers and experienced professionals alike. The PM role isn't dead. It's evolving, and this book shows why." - Aatir Abdul Rauf, VP of Marketing at vFairs "This book hits different. It's like upgrading from a used car to a rocket ship in your PM career. Packed with real, actionable insights-no fluff!" - Moe Ali, CEO of Product Faculty "A must-have reference for Product Managers at all stages, from aspiring to seasoned leader. It brings much-needed clarity to the fundamentals." - Guarav Vohra, Startup Advisor "An essential resource for product managers at every stage, offering a roadmap for success in a rapidly changing field." - Ravi Mehta, Co-founder of Outpace, ex-(Tinder, Facebook, TripAdvisor, Microsoft) "Building great products requires diverse, high-performing teams. Next-Gen Product Management offers essential insights on fostering collaboration and embracing generational diversity to create innovative products." - Carmen Palmer, CEO of Women in Product "From breaking into product management to scaling into leadership, this book provides practical guidance and fresh perspectives." - Chad McAllister, PhD, Product Management Professor and Host of Product Mastery Now Podcast "Next-Gen Product Management outlines the evolution of product frameworks and equips the next generation of leaders with tools to future-proof their careers." - Ibrahim Bashir, Product Executive, ex-(Amazon, Twitter, Box, Amplitude) Whether you're shaping your first roadmap or scaling into executive leadership, Next-Gen Product Management equips you with the skills, mindset, and tools to succeed in today's rapidly changing product world. Get your copy today and take the next step toward becoming a future-ready product leader!

Produktdetails

• Verlag: Lucid Creative Press
• Seitenzahl: 184
• Erscheinungstermin: 7. Januar 2025
• Englisch
• Abmessung: 203mm x 133mm x 11mm
• Gewicht: 214g
• ISBN-13: 9781965428009
• ISBN-10: 1965428002
• Artikelnr.: 72802727

Autorenporträt

Teresa Cain is an award winning entrepreneur, educator, speaker and author. She is the Director of Product Management, User Experience and Design for TreviPay, a global FinTech organization. She is also the founder of Lucid Startup Consulting, a training firm focused on research, strategy, and vision for product managers, UX teams, businesses and entrepreneurs.With over 15 years experience in the field of product management, innovation and design thinking methods, she has accelerated roadmap growth and user adoption for dozens of Fortune 100 and 500 organizations, and start-ups into multi-million dollar growth. Teresa serves on the board for DevStride, a recently funded startup in agile project and portfolio management and strategy, and is on the corporate advisory board for Central Exchange, a nonprofit focused on providing opportunities for women around the globe.Teresa has led workshops and training for hundreds of high profile companies across the globe, and spoken at multiple conferences on product strategy and design thinking methods, including ProductWorld, UXDX, Women in Product, UXPA and DeveloperWeek and as a featured guest on the podcast, Be Customer Led. She has the highest rated course on Udemy for design sprints 2 Hour Design Sprints: Learn How to Design and Execute a Simplified Approach to Solving Problems Faster.Teresa has an Executive Master in Business Administration from Rockhurst University and is finishing a Master of Integrated Innovation for Products & Services at Carnegie Mellon University. She completed two undergraduate degrees, a Bachelor of Arts in English from the University of Kansas and a Bachelor of Science in Journalism from the William Allen White School of Journalism, as well an Executive Education program on Product Strategy at Northwestern University.Teresa has completed many certifications during her career in product, customer experience, agile, project management and process management including Pragmatic Marketing Certified III (c), Net Promoter Certified Associate, Certified Scrum Product Owner, Certified Scrum Master, Project Management Professional and Lean Six Sigma Green Belt.Teresa was a 2022 Women in IT Summit & Award Series Finalist for Advocate of the Year and received a prestigious Emerging Scholar Award in 2023 from the International Conference on Design Principles and Practices including presenting on her research "Putting Into Practice Evolving Design Thinking Methods at Technology Firms: The Evolution To 2 Hour Design Sprints."